Courses

MGMT E-6630. Sustainability Marketing and Branding

This course develops the knowledge and skills necessary to successfully market sustainable products and services. At the end of the course students are able to understand the key elements of developing a successful marketing strategy and branding approach for a sustainable market offering. The course also reviews global trends and issues that influence sustainable product success.

Professor: 

Thomas Murphy

Season: 

Fall

Days: 

W

Time: 

3:00-5:00

Course ID: 

15433

Research Areas: 

  • [Course titles in brackets] indicate that the course is not scheduled to be taught during the 2017-2018 academic year, but may be offered in an alternate year.
  • An asterisk (*) before a course number indicates that a student must obtain the instructor's permission in order to enroll in the course.

Harvard University
Center for the Environment

NEW! Address: 26 Oxford Street, 4th Floor, Cambridge
Email: huce@environment.harvard.edu
Phone: (617) 495-0368

Connect with us

Follow HUCE to stay updated on energy and the environment at Harvard and beyond.

Subscribe to our mailing list